BUS 601 - Executive Communication

Minimum Credit(s) Awarded: 3
Maximum Credit(s) Awarded: 3

This course surveys key managerial communication perspectives with a focus on managerial and organizational effectiveness. The course prepares the student to utilize technical, verbal, nonverbal and social-media tools to improve their own communication skills. Students self-evaluate and improve prior communication events, generate improved feedback processes, and participate in a group project to evaluate the culture and communication of real-world organizations. The course concludes with the development of a Communication Strategy for a real-world organization.