May 14, 2024  
2023-2024 Edgewood College Catalog 
    
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2023-2024 Edgewood College Catalog [ARCHIVED CATALOG]

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COMMS 720 - Media Campaigns

Minimum Credit(s) Awarded: 3
Maximum Credit(s) Awarded: 3

Master the art of media campaigns. You will plan, develop, and execute media campaigns for various purposes such as marketing, public relations, social advocacy and political. You will emphasize media strategy, message development, audience targeting, media selection and finally, evaluation.

Offered Fall, Spring, Summer


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