BUS 449 G - Global Business (Int Bus Sem 4B)

3 Credit(s)

The aim of the course is to enable students to better analyze and understand the opportunities and challenges that companies face when expanding their activities internationally. It is designed to give students a thorough understanding of global business issues and practices including the economic, political, technological, and legal environment faced by global organizations, the ways in which culture can facilitate or hinder organizational success; approaches and options for developing effective strategies for international organizations; trade pacts and issues that provide opportunities or create barriers to a company’s international expansion; the influence of global monetary institutions and currency rates and options for global, multi-domestic and transnational product and branding strategies. Readings, case studies, and worksheets are used to aid students’ learning. In addition, students will participate in a computer simulation in which they practice applying business decisions in a global business environment.

Offered (F/S)

Prerequisite(s): Successful completion of BUS 398 and BUS 399